The brilliant debut album ‘Hits In The Car’ (matcd060) from Scottish duo Strawberry Whiplash is now featured on the new release shelf at a record merchant near you! The album is generating amazing reviews so far and here are quotes from some of our early favorites:
“Showing off songwriting nous, dashes of musical variety and an effortlessly-harboured story arc, Hits In The Car makes for a truly impressive first album. They’ve come a long way from Boy In The Bubble Car, you know: they might have been Isetta then, but they’re Isotta-Fraschini now.” —In Love With These Times
“Upbeat, infectious and so very jangly. Just as we like it here at The Yellow Stereo.” —The Yellow Stereo
“I liked the previous EP’s from Strawberry Whiplash, but they didn’t really allude to how good this record would be. Hits In the Car is a record that upholds the rich Glaswegian indiepop tradition started long ago by Orange Juice, the Pastels, Teenage Fanclub and the Vaselines. Probably 30 years from now, kids will be Tumbling Strawberry Whiplash songs to each other via surgical implants. Why wait for the nostalgia trip? Get in on the ground floor!” —The Finest Kiss
“Loaded with light, fizzy late 80s hook-filled jangle pop. Great stuff!” —Get Bent
“Okay, no surprise. It’s been foreshadowed. It’s everyone who is anyone’s pick of the week. I exhibit no originality in this choice. Oh, btw, one more thing…it’s absolutely an amazing listen. And again. Over, and over. New Release of the Week!” —Indie Pop Saved My Life
“Concise pop nuggets [that] echo the influences of The Jesus and Mary Chain, The Shop Assistants, The Primitives and Phil Spector produced girl groups.” —When You Motor Away
“The new Strawberry Whiplash album has finally arrived and I don’t mind saying it’s probably the best record I’ve bought this week. It’s called Hits In The Car and features thirteen tracks of pure pop brilliance.” —Burning World
“British Summertime officially starts today and Hits In The Car should encourage you to look forward to some carefree days in the sun.” —God Is In The TV
“No matter what, you’re going to find yourself loving it. It’s simple, it’s poppy, it’s experimental; really, it’s just a gem of a record.” —Austin Town Hall
“Thirteen tracks of summery bliss.” —Fuzzbook
For release details, reviews, and more information, please see the catalog page, and the Matinée and Strawberry Whiplash pages on Facebook. The album is shaping up to be as popular as the debut albums from labelmates Math and Physics Club and Northern Portrait, so order yours now in the Matinée shop. All the cool kids have one.
You can preview the superb ‘Now I Know It’s You’ on the Soundcloud player below. Enjoy!